Who we are
Make It WOW! started as a dare: could an agency hold corporate strategy, gifting, and charity work under one roof and still be excellent at all three? Three years in, that's still the whole business plan.
100%
Visceral
Three disciplines, 1 unified room, zero vendor friction.
3.4 Years
Average Retainer
Built on pure trust.
99.8%
Surprise Reveal Rate
Zero early leaks.
$4.2M+
Nonprofit Impact
Direct charitable lift.
The team
Every WOW moment is held to one standard - Quality. This is prioritized by the WOW team that turns that standard into smiles, reveals and headlines.
Chief Executive Officer
Owolabi Emmanuel
Mr WOW
We establish the rhythm — no lukewarm executions, no handoffs, no moment shipped until it is excellent. Clients feel it as a single point of conviction — one person who knows their brief, their audience, and exactly what reaction they are paying for.
Agency
Strategy & PR
The planners and publicists who turn commercial objectives into positioning, press and stories people repeat.
Experiential
Experience & Production
The producers and craftspeople who build the room, the reveal and the moment itself — and run it on the day.
Surprises
Gifting & Curation
The curators who source, finish and time every gift so it lands as a genuine surprise, never a line item.
Impact
Charity & Partnerships
The people behind the drives and announcements — and the client relationships that hold every brief together.
Operational playbook
Four unshakeable operating truths that prevent bloat, eliminate vendor bureaucracy, and keep our standard uncompromising.
If a plan doesn't produce a visible reaction — a laugh, a gasp, a headline — we haven't finished the brief yet. Decks are cheap; tangible audience pulse is the only currency we bill for.
Zero lukewarm executions permitted
Agency, Surprises, and Impact sit in the same room on every project, so nothing gets lost between departments. No handoffs to outsourced junior white-labels.
Single chain of creative custody
We ask what a client's team actually calls things, then use those names — not our own internal jargon. The deepest surprises exist in the micro-nuances only insiders recognize.
Vernacular matching & forensic listening
We'd rather lose a quarter's revenue than a client's trust. Retainers here are measured in years, not months. We advise against bad activations even when they are lucrative.
Integrity over short-term billables
Ready when you are
Tell us about the person or the audience on the receiving end. We will take care of the one detail they will never forget.
Start a project